The US National Sleep Foundation demolished a raft of popular "myths" about sleep patterns, snoring and sleep related problems. In preparation for Sleep Awareness Week (March 30 - April 5), the non-profit foundation issued a wake up call to Americans about the importance of the hour's sleep at night. Noting that American public's woeful ignorance about issues relating to sleep, the foundation warned that the failure to get enough rest could have "life-threatening consequences".